Note: The article was published on July 24, 2012 in the Jewish Press.http://www.jewishpress.com/news/israel/israeli-and-pakistani-news-agencies-collaborate-in-media-venture/2012/07/24/
Tazpit News Agency, a Jerusalem based news agency, announced a new joint project with Weekly Press Pakistan. Weekly Press Pakistan is a Toronto-based news outlet published in Urdu, one of the most common languages in the world, specifically in the Muslim countries in southern and central Asia.Weekly Press Pakistan also runs a popular journalist discussion group on Google having over 14,000 journalist members, and is associated with Press Network Pakistan (PNP). This project will allow numerous stories distributed by Tazpit to be published through Weekly Press Pakistan in Urdu, giving a much wider audience to Israeli news. This endeavor is unique, as Tazpit News Agency is the first Israeli media company to be published in Urdu and to collaborate with a Pakistani media group. It is of significance to not that Pakistan does have diplomatic ties with the State of Israel.
On their website, Weekly Press Pakistan describes itself as “a Toronto-based newspaper that takes pride in its unbiased in-depth news reporting both in English and Urdu languages. The weekly reaches hundreds of journalists through Press Pakistan Google Group as well as local and international readers including Government officials, political leaders, diplomats, lawyers, civil society, activists and overseas Pakistani community.”
Director of Tazpit News Agency, Amotz Eyal, stated that the collaboration between Tazpit News Agency and the Pakistani news agency has, for the first time, exposed millions to news and balanced information coming from Israel. “I am confident that this joint venture will be beneficial to Israelis as well as Pakistanis, and will promote understanding between the two parties.”
Weekly Press Pakistan is known for making information about Israel more accessible and open, helping to bridge the gap between Pakistani and Israeli perspectives. In April, they celebrated Yom Ha’Atzmaut, Israeli Independence Day, by highlighting Israeli innovations and inventions as well as humanitarian programs such as IsraAID and Save a Child’s Heart.
“Today on Israel’s 64th birthday, anyone who denies existence of Israel, actually he denies his own existence… Israel is a reality… Better we not only recognize but also establish close relations without further wastage of time… The day is not far when talented and educated people of both states will join hands to serve the humanity together but for this, Israel would also have to promote media-to-media dialogue keeping in the view the significance of non-Arab Pakistani and Ajmi Muslims…Happy Birthday to Israel.”
Weekly Press Pakistan announced their Yom Ha’Atzmaut celebration and support of Israel. This new partnership is an even bolder step. It is a step by both Israelis and Pakistanis to come closer together, bridging the gaps and enabling mutual understanding.